Citrus Electronics Essay Example | Topics and Well Written Essays - 500 words

Citrus Electronics - Essay modelingProduct delivery entails getting the products to the various nodes. This calls for the creation of distribution channels that provide an orderly steering of getting the products to various target clients. Delivery and distribution channels provide logistics, transactional efficiency, and facilitate customer pleasure after they receive their purchases (Ross, 2004). Creation of a local dealer network is necessary for customers who require personalised services from Citrus Electronics as it saves time and costs for both the play along and the customer. Selling directly to customers with an e-commerce website and use of a shipment programme can also be used. Developing a narrow down sales team that deals directly with customers will establish preferred delivery systems thus enhance customer satisfaction.At the end of sales and purchasing processes, the relationship between the customer and Citrus Electronics is barely over. This is because functi ons such(prenominal) as repair and maintenance need to be provided by the company for a while longer. As a young company, Citrus Electronics should regard after-sales service as a significant element of enhancing the customers trust in the companys products. As a way of improving after-sales services, company technicians and experts should be available to the customers whenever needed even if it means they have to travel long distances.